Our contact details

• Name: App Loyalty Ltd
• Address: 78 York Street, London, W1H 1DP
• Phone Number: 020 7788 0495
• E-mail: [email protected]

The type of personal information we collect

We currently collect and process the following information:

• Full name and email when booking a video call
• Full name, email, company name and telephone number when using our contact form

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you for one of the following reasons:

• To discuss your project

We also receive non-identifiable personal information indirectly, from the following sources in the following scenarios:

• Google Analytics
• Google AdWords
• Facebook Pixel

We use the information that you have given us in order to contact you. Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

• We have a legitimate interest.

How we store your personal information

Your information is securely stored. We keep your information for 12 months. We will then dispose your information.

Your data protection rights

Under data protection law, you have rights including:

Your right of access

You have the right to ask us for copies of your personal information.

Your right to rectification

You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to erasure

You have the right to ask us to erase your personal information in certain circumstances.

Your right to restriction of processing

You have the right to ask us to restrict the processing of your personal information in certain circumstances.

Your right to object to processing

You have the the right to object to the processing of your personal information in certain circumstances.

Your right to data portability

You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances. You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you. Please contact us at [email protected] if you wish to make a request.

How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us at [email protected] You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:  

Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF Helpline number: 0303 123 1113 ICO website: https://www.ico.org.uk